Equinix to Present at NAB 2018 in Four Sessions

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From the Camera to the Consumer  – Monday, April 9 at 4:30-5:15 p.m. in CMIP Debate Theater SU10804CM

Session Description: This year, global IP traffic is expected to pass a zettabyte per month with IP-based video making up at least 70% of this total. While the delivery of video moves increasingly to the internet, content piracy is still a major problem with a detrimental impact on artists, studios and, ultimately, consumers through offset costs. This CM|IP Panel brings together experts from the spheres of content security to look at the current state of the market and examine the emerging trends that content owners and operators need to consider. It also looks at the legal and technological avenues that can protect IP and examine the role that the wider industry can play in making content available for monetization.  

Speakers:

Vaughn Eisler, Senior Manager of Business Development, Equinix

Matthew Gilliat-Smith, Chief Executive Officer, Fortium Technologies

Oliver Soellner, Sales and Business Development Manager, ABOX42

Michael Stattmann, Chief Executive Officer & Chief Technology Officer, castLabs

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CM|IP Panel Debate: Can Software-defined Networking Technology Improve Media Workflows? And What Are the Practical First Steps? – Tuesday, April 10 at 12:00-12:45 p.m. in CMIP Debate Theater SU10804CM

Session Description: Powerful software tools, the IP revolution and the internet have dramatically altered how the TV industry carries out the business of content production, distribution and monetization. Behind the scenes, the data centers and networks serving content are looking at new ways of operating to allow the rapid provisioning of resources to manage video and the associated elements needed for tasks such as VoD delivery, compression and caching. This CM| IP Panel brings together experts with knowledge of technologies such as software-defined networking and storage to shed light on the subject, and separate the fact from the hype. It will examine and answer tough questions about the technical benefits and limitations and examine real-world examples where software-based IP technologies can deliver tangible benefits.

Speakers: 

Paul Mason, Senior Principal Solutions Architect, Equinix

Benjamin Nowak, Chief Executive Officer & Founder, Cinemaker, Inc.

Jay Turner, Vice President of Development and Operations, PCCW Global

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Convergence of M&E a nd Digital Advertising: Programmatic f or OTT Video Operators  – Tuesday, April 10 at 3:00-3:30 p.m. in CMIP Presentation Theater SU13205CM

Session Description:  Learn how OTT operators and digital advertising platform operators are using data center-based interconnection to support programmatic digital ad insertion for video.

Moderator: 

Eric John, Deputy Director, Video, Interactive Advertising Bureau

Speakers: 

Brian Lillie, Chief Product Officer, Equinix

Adam Lowy, Director of Advanced TV & Head of Sales, SlingTV

Andrew Casale, CEO, Index Exchange

Randy Cooke, VP Programmatic TV, SpotX

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Playout from the Cloud? Don't J ump, T ake the S tairs – Tuesday, April 10 at 5:00-5:30 p.m. in NAB Live (located in Central Hall Lobby)

Session Description: A panel session to belay fears and promote an evolutionary approach in the minds of broadcasters thinking of moving operations to virtualized systems in a cloud.

Speakers: 

Matt George, Senior Manager of Solution Marketing, Equinix

Jean-Louis Lods, Director Business Development, DMC

Ian Cockett, CTO, Pebble Beach Systems