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CINNOX Offers Seamless Customer Engagement Services via Equinix Fabric Deployment in Hong Kong and Singapore

Interconnecting to multicloud environments to power global business expansion ambitions

Oct 27, 2021

HONG KONG, October 28, 2021  Equinix, Inc. (Nasdaq: EQIX), the world’s digital infrastructure company™, today announced that CINNOX, a total experience SaaS platform with innovative omnichannel engagement and analytics solutions, has deployed Equinix FabricTM to connect to its distributed digital infrastructure on Platform Equinix®. With dual headquarters in Hong Kong and Singapore, CINNOX’s deployment in Equinix International Business Exchange™ (IBX®) data centers enables it to be part of a rich industry ecosystem that is strategically situated in the two major metros in Asia-Pacific. Leveraging on Equinix’s global footprint, CINNOX can elevate both the customer and employee experience through secure and scalable connections between cloud service providers in multiple locations to support its global business expansion ambitions.  

With increasingly dynamic business environments, there is a rise in enterprise demands for scalable hybrid deployments, infrastructure performance and network agility. According to the Equinix 2020-21 Global Tech Trends Survey (GTTS), 66% of respondents in Asia-Pacific indicated that they would be actively moving services to the cloud in the next year, where they will enjoy established cloud connections to enhance performance, flexibility and security, ultimately optimizing individual customer experiences.

Low-latency interconnection is necessary to ensure seamless customer engagement. CINNOX needs to connect to multiple cloud service providers in different locations to deliver cloud-to-cloud connectivity with reliable performance. With Equinix Fabric, CINNOX can directly connect to major cloud providers, including Alibaba Cloud and Amazon Web Services (AWS), at software speed to meet its business needs across markets.

Highlights / Key Facts:

  • CINNOX is a total experience SaaS platform that elevates customer and staff experiences with innovative omnichannel engagement and analytics solutions. It helps businesses to connect, orchestrate and securely evaluate all of its customers’ conversational interactions to deliver seamless humanized customer engagement that delights and exceeds expectations.
  • Equinix Fabric is a software-defined interconnection service that allows any business to connect between its own distributed infrastructure and any other company's infrastructure on Platform Equinix. With the growing demand for ecosystem access, infrastructure performance and network agility, customers are choosing Equinix Fabric as their de facto interconnection standard for connecting their digital infrastructure globally across Platform Equinix. 
  • Equinix Fabric offers CINNOX a single unified interconnection approach to connecting all its infrastructures located at the Hong Kong and Singapore colocation facilities to seamlessly bridge the distance between digital infrastructures. This creates a more cost-effective and secure network path for enhancing service delivery and collaboration with its customers across markets.
  • Looking ahead, CINNOX plans to utilize Network Edge to expand into Tokyo, London and the United States to quickly and cost-effectively ramp up their digital infrastructure in those markets to serve their customers, extending the reach to potentially thousands of new business partners around the world.

Quotes:

  • Patsy Wong, Chief Strategy Officer, CINNOX

“We see the significance of having an extensive global network and interconnected digital infrastructure for business growth in a rapidly changing environment. Equinix is the obvious choice to act as a reliable partner to help us simplify hybrid multicloud deployments and provide seamless experiences to our customers on a secure network. Thanks to Equinix, we are able to use its rich ecosystem to extend our reach to potential customers and business partners across the globe.”

  • Larry Tam, Managing Director, Equinix Hong Kong

“With the world undergoing rapid transformation, enterprises are shifting to the edge to reshape their business models to stay agile and resilient. Equinix has been leading the way in bringing distributed digital infrastructure together and enabling businesses to interconnect seamlessly with partners and service providers within an expanding global ecosystem. We will continue to support our customers with reliable, secure and low latency hybrid deployments to capture opportunities and expand capabilities in rapidly changing environments.”

Additional Resources

About Equinix 
Equinix (Nasdaq: EQIX) is the world’s digital infrastructure company, enabling digital leaders to harness a trusted platform to bring together and interconnect the foundational infrastructure that powers their success. Equinix enables today’s businesses to access all the right places, partners and possibilities they need to accelerate advantage. With Equinix, they can scale with agility, speed the launch of digital services, deliver world-class experiences and multiply their value.

Forward-Looking Statements 
This press release contains forward-looking statements that involve risks and uncertainties. Actual results may differ materially from expectations discussed in such forward-looking statements. Factors that might cause such differences include, but are not limited to, the challenges of acquiring, operating and constructing IBX data centers and developing, deploying and delivering Equinix products and solutions, unanticipated costs or difficulties relating to the integration of companies we have acquired or will acquire into Equinix; a failure to receive significant revenues from customers in recently built out or acquired data centers; a failure to complete any financing arrangements contemplated from time to time; competition from existing and new competitors; the ability to generate sufficient cash flow or otherwise obtain funds to repay new or outstanding indebtedness; the loss or decline in business from our key customers; risks related to our taxation as a REIT; and other risks described from time to time in Equinix filings with the Securities and Exchange Commission. In particular, see recent Equinix quarterly and annual reports filed with the Securities and Exchange Commission, copies of which are available upon request from Equinix. Equinix does not assume any obligation to update the forward-looking information contained in this press release.

 

Media Contact (Asia-Pacific)
Equinix
Annie Ho
+852 2970 7761
annho@ap.equinix.com

Media Contact (Hong Kong)
LEWIS
Miranda Xie
+852 3002 3761
equinixHK@teamlewis.com